This Fall Smoky Flirts with Color
It’s back, hitting the catwalks once again and this fall it’s full in color.
Inspired by the fall 2011 fashion shows, the Smoky Eye is a must-have makeup look this season. More colorful than ever, it’s a wonderful Smoky story that continues after the great success of MAKE UP FOR EVER’s Smoky Lash mascara. One concept, 4 Smoky Looks. Eyes that speak color: Purple, Green, Blue and Brown. There is now a Smoky look for each and every one of you.
The “IT” accessory of the collection, the Limited Edition Smoky Palette. A nomadic compact Eye Shadow Palette that you can take with you wherever you go. It contains a complete color range of 8 smoldering shades in Matte Black, Deep Plum Shimmer, Metallic Navy Blue, Peacock Green, Metallic Copper, Metallic Taupe, Yellow Beige and White Shimmer. Easy to apply, it provides you with 2 Smoky brushes and holds a wide mirror, it’s the ideal beauty ally. These colors can be used alone or together to create 5 different but all more desirable than the other!
But that’s not it. To complete your Smoky look, Dany has also created a selection of novelties.
First up, the Smoky Lash Color. The legendary mascara is now available in 4 shades like never before to match our 4 Smoky looks. Four ultra pigmented colored mascaras in Brown, Green, Blue and Purple that will give your lashes the same intense smoky result and lashes that are just as excessively curled.
And a Smoky Eye without intensity is not a real Smoky. So big up for the new Kohl Pencil.
To coordinate with the Smoky Palette and the Smoky Lash Color, MAKE UP FOR EVER has launched 3 unique kohl shades, Pearly Deep Blue, Matte Mocha Brown and Pearly Black Purple that add onto the already existing Black and Intense Pearly Green. The final touch to all true Smoky makeup.
A real weapon of seduction.

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Date : Fall 2011
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