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In 1984, Dany Sanz, a trained painter and sculptor who became a makeup artist and make up school director, decided to create MAKE UP FOR EVER to meet the needs of the professional makeup artist.
Generous and passionate, Dany created products adapted to all trades and make-up styles, from the most academic to the most extravagant.
In parallel to its success amongst professional makeup artists, MAKE UP FOR EVER opened its doors to the general public, who are just as well-informed and demanding.
The brand is currently sold at Sephora, MAKE UP FOR EVER boutiques, and here on MAKEUPFOREVER.com in the US; internationally it is available in many other retail channels.
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